Comviq / Samsung × Step Van Truck
For Comviq and Samsung, our Step Van spent a month on tour, meeting students at locations all around Sweden.
A month-long student tour in a branded Step Van
Comviq and Samsung wanted to meet students where they are. They rented our Step Van for a tour that ran for a full month, stopping at locations all around Sweden.
Wrapped in Comviq pink and Samsung black
We gave the Step Van a full branding in Comviq's pink, with Samsung appearing in black as part of the campaign. The result was a vehicle that was easy to recognise, both on site and on the road between stops.
We took care of the vehicle, the branding and the transport between locations for the whole tour.
A mobile meeting point for students
The truck worked as a mobile meeting point where students could stop by, meet the team and get involved in the campaign. Merch was handed out on site, and the campaign picked up conversions right at the truck.
For a whole month the Step Van moved from place to place, a clear part of the campaign whether it was parked at a stop or driving to the next one.
Planning a tour aimed at students, or any audience spread across a country? We handle the vehicle, branding and logistics, and can add staff and project management. Get in touch and let's map out the route.
